Tuesday, August 12, 2008

7 Questions for Global Strategic Account Managers

Tips for Strategic Account Management - Some thoughts for you to ponder as I observe global teams "in-action":
  1. Do you really have a documented score on the "Voice of Your Account"?
  2. Is your team functioning globally or just regionally?
  3. Are their rewards for cross-functional account team members?
  4. What metrics tell you if your team is succeeding or failing?
  5. Does your account know you have a strategic account team - are they engaged in the process?
  6. Is the strategic account plan "in-action" or is it a file document?
  7. Is your team using all of their technology tools to collaborate globally as a team?

Please share your thoughts on any of these key points for global strategic account management - all ideas and feedback are appreciated!

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